How Do You Research Something That Doesn’t Yet Exist? Jim Ross / Wed, Mar 1, 2017 I once was in a project-scoping meeting for a client who wanted to create next generation banking products and services. Since these were new ideas, they assumed that the customers didn’t exist yet. We...
Put User Research Knowledge Where It Belongs Jim Ross / Fri, Jan 6, 2017 Imagine conducting extensive user research. You reveal extremely interesting information and present it to your client and the project team. They seem intrigued and appreciate learning about the users...
McMansion Problems - Don’t Design for the Extras Darian O'Reilly / Mon, Oct 24, 2016 There is a blog that I love called McMansion Hell – you know those crazy monster houses built in bulk starting in the 1980’s? They are usually found in great clusters and sometimes on very small pieces...
Mute On, Mute Off? Jim Ross / Sun, May 1, 2016 Sometimes I’m amazed when very simple usability problems are overlooked in an otherwise good design. Google Maps is a great mapping app, with one major exception – turning off the audio directions. As...
Keming, or the importance of not being a click. Spasimir Dinev / Tue, Mar 8, 2016 Keming This is Important Let me start with some namedropping, to prove the importance of the subject. Apple just changed the kerning of the word “click“ on the El Capitan website (and tens of articles...
The Stroop Effect and its Implications in UX Design Darian O'Reilly / Mon, Feb 8, 2016 What happens when your brain is trying to process conflicting streams of information? Let’s find out. Read this list of colors to yourself: Red Green Blue Purple Black Brown Yellow Red...
The Power of Pumpkin Spice Darian O'Reilly / Thu, Sep 3, 2015 There are almost three weeks of summer left, all of the leaves are still on the trees and I’m already craving pumpkin. How has this traditionally Thanksgiving flavor taken over the third of the year between...
The Magic is in the Details: The Beauty of Well Designed Micro-interactions and the Horror of Badly Designed Ones Diane Spengel / Fri, Jul 31, 2015 What are microinteractions? Microinteractions are the tiny details of a process that create the flow from beginning to completion. Dan Saffler defines Microinteractions as single moments within a use...
Customer Experience Guru Mark Hurst at Infragistics Tobias Komischke / Thu, Jul 2, 2015 Recently, we had the great pleasure to welcome Mark Hurst to the Infragistics headquarters. Mark is the founder of the well-known annual GEL conference in New York City. He’s also the founder and CEO...
5W+H = Knowledge to Design an Excellent User Experience Jim Ross / Mon, Jun 29, 2015 You may have heard that to design a good user experience you first need to understand the users and their needs, but what exactly do you need to know? It comes down to five W and one H question – Who...