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Titanic & Monkey Business. Part 1 of Empathy Series.

Empathy is said to be a core tool in user experience. You might even refer to it as “Innovation’s pixie dust.” That makes it seem pretty important, and it is. Because it’s so important, we need…

Celebrate UXify 2017 - Making Technology Personal with the Infragistics team and special guestson Friday, April 7, 2017 from noon till 5.

Our fifth annual FREE user experience event brings together the community of academics, practitioners, technologists…

I once was in a project-scoping meeting for a client who wanted to create next generation banking products and services. Since these were new ideas, they assumed that the customers didn’t exist yet. We were considering conducting contextual inquiries…

Imagine conducting extensive user research. You reveal extremely interesting information and present it to your client and the project team. They seem intrigued and appreciate learning about the users and their needs. You feel that you’ve done a good…

You may have heard that to design a good user experience you first need to understand the users and their needs, but what exactly do you need to know? It comes down to five W and one H question – Who, What, When, Where, Why, and How. The answers to these…