Sticky Navigation Pattern Solves Usability and Design Issues Marshal Datkowitz / Thu, Jun 13, 2013 Good website navigation is about good wayfinding. Wayfinding describes how we best orient ourselves by the use of signs and landmarks. So good navigation should clearly inform us as to where we are and...
Are You Design-Driven? Probably Not. Kevin Richardson, Ph.D. / Fri, Jan 18, 2013 The phrase “design-driven” seems to be used a lot these days. From design blogs to books on building corporate culture to marketing campaigns, everyone either thinks they are “design-driven” or need to...
Isn’t Usability Enough? Kevin Richardson, Ph.D. / Thu, Aug 9, 2012 Traditional usability firms (or usability groups within large companies) tend to focus on evaluation, and their design process typically ends at the Discover phase with workflows and application screens...
More proof that UX matters Marshal Datkowitz / Thu, Jun 21, 2012 I found this article in the New York Times that highlights the detrimental effect of bad user interfaces on the user experience and as a consequence on the rating of Ford. Executive summary: • In...